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Vp Player Development

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Overview

The Vice President of Player Development is accountable for ensuring meaningful profitable growth in our VIP Slot and Table business.

Responsibilities

Essential Functions:
(These functions are intended as a general illustration of the work performed in this job classification and are not all inclusive for this position)
  • Co-develop written plans for Player Development, Executive Hosts, Casino Hosts and VIP Events with measurable goals for growth at each property that is agreed upon by property and corporate leadership
  • Maintain oversight and strategic direction of Player Development and Casino Host departments for all properties
  • Maintain a sales contact system for tracking and evaluating the effectiveness of sales efforts to players
  • Recruit high-level Player Development executives, Hosts, Executive Hosts and appropriate Administrative personnel and measure the effectiveness of their contributions.
  • Implement and maintain processes to fully optimize complimentaries given to players to ensure the highest return on decisions
  • Build Asian Marketing programs that show sustainable growth in Asian VIP play
  • Maintain and build relationships with independent reps to continuously grow that channel of business
  • Partner with corporate database and property PD and Marketing to build a cooperative esprit de corps among the greater marketing team
  • Work to achieve efficiencies and knowledge sharing in Player Events across properties
  • Create external strategic alliances with outside businesses and clubs to generate VIP play
  • Create alliances that add value to the Players Club among VIPs
  • Create value through combined purchasing, sharing best demonstrated practices
  • Implement cross property strategies that steal trips from competitive markets
  • Propose new reinvestment strategies that create value for VIP customers and the company
  • Ensure VIP database integrity
  • Prepare communications, budgets, plans, presentations and meeting agendas

    Qualifications

    Education And /Or Experience Requirements:
    (Related education and experience may be interchangeable on a year for year basis) College degree preferred. Must have at least ten (10) years of experience in executive-level casino marketing positions; as well as excellent guest service and talent relation skills.
    Additional Requirements:
    (Licenses, Certifications, Testing, etc):
  • Must obtain and maintain valid licenses / certifications per Federal, State, and Gaming regulations.
  • Must successfully pass background check.
  • Must successfully pass drug screening.
  • Prior experience in the Gaming industry strongly preferred.
  • Prior experience in Tribal Gaming preferred.
  • Prior experience opening new properties/outlets preferred.
  • Must be at least twenty-one (21) years of age.
    Knowledge Of:
  • Understanding and experience in the Northern California’s regional gaming market.
  • Operations, services and activities of a comprehensive marketing and database programs.
  • The Gaming industry, including principles and practices of a capital and operations budget.
  • Procedures, methods, and equipment including computers and applicable software applications such as word processing, email, spreadsheets, and databases to include excellent working knowledge of Microsoft Word, Excel, Outlook and PowerPoint.
  • Pertinent federal, state, and local laws, codes, and regulations.
    Ability To:
  • Deliver a service level which creates an atmosphere that makes our guests want to return, giving each guest a positive, memorable entertainment experience.
  • Routinely go above and beyond in the accomplishment of position responsibilities to play a role in the achievement of organizational goals.
  • Present an image of excitement, enthusiasm, and outgoing personality, while being able to project a professional appearance.
  • Review portfolios as required.
  • Forecast changes in the economic climate and/or profits and react accordingly.
  • Communicate clearly and concisely, both orally and in writing.
  • Analyze marketing and promotions data.
  • Be a strategic, analytical, ethical and effective motivator.
  • Participate in the development and administration of goals, objectives, and procedures.
  • Prepare clear and concise administrative and financial reports.
  • Interpret and explain policies and procedures.
  • Operate various types of office equipment.
  • Establish and maintain effective working relationships with those contacted during work.
  • Be flexible to work varying shifts and time schedules as needed.
  • This position spends time on the Casino floor and is subject to varying levels of crowds and noise, and the severity of which depends upon guest volume.
    Work Environment:
  • The Casino environment is hectic, fast-paced and often crowded and noisy. May be exposed to casino related environmental factors including, but not limited to, secondhand smoke, excessive noise and constant exposure to general public.
  • Must be able to communicate effectively with guests in English, specific to position duties and responsibilities.

    Additional Details

    Closing:

    The Tribal Council gives first preference in all of its employment practices to members of the Enterprise Rancheria Tribe who meet the job requirements.

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    Hard Rock Hotel & Casino Sacramento At Fire Mountain

    3317 Forty Mile Rd

    Wheatland, CA 95692

    Casino & Hotel

    Hard Rock Hotel & Casino Sacramento At Fire Mountain

    Hard Rock Hotel & Casino Sacramento at Fire Mountain located in beautiful Wheatland, CA, features the latest in live music and entertainment, hospitality, world-class gaming and exceptional cuisine. 

    The property is Hard Rock's first Vegas-style casino in California and offers a hotel with 169 guest rooms,which includes 31 suites, a large gaming facility with more than 1,500 slots and 57 table games, including a room filled with Aristocrat’s Lightning Link games and an exclusive Asian gaming room. Dining options include Council Oak Steaks, Fresh Harvest, Hard Rock Cafe, Sòng, Youyu Noodle Bar, and Constant Grind.  

    The property includes signature brand amenities like the Sound of Your Stay® in-room music program, a Rock Shop® and a Body Rock® fitness center. Additionally, the project marks a historic partnership between two Native American Tribes – The Seminole Tribe of Florida, owners of Hard Rock International, and Enterprise Rancheria.

    Owners of the Hard Rock Hotel & Casino Sacramento at Fire Mountain property, the Estom Yumeka Maidu Tribe of the Enterprise Rancheria is a sovereign Native American Nation offering diverse tribal government services and programs that improve the quality of life for its some 1,000 tribal citizens and surrounding communities in Northern California.

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