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Marketing Director
(Sales & Marketing)
The Marketing Director is responsible for the development and execution of strategic marketing plans and overall brand management for We-Ko-Pa Casino Resort. The objective is to support revenue generation across the casino resort property with measurable, brand, targeted, and segmented, consumer-driven marketing. The job requires an in-depth understanding of the casino resort, its competitive environments, multi-channel communications, and best practices in the areas of brand development, direct response and relationship marketing, consumer promotion, and analytics. The Director will lead the integration of traditional and digital advertising media, email, direct mail, brand marketing, and player development to drive occupancy and ROI.
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Manager of VIP Player Services
(Sales & Marketing)
The Manager of VIP Player Services is responsible for developing and overseeing programs and initiatives that drive guest satisfaction, increase gaming revenue, and promote guest retention at the property. This role plays a key part in executing Player Development strategies, with a focus on casino sales and marketing, player acquisition, growth, and retention. Utilizing database analysis and customer insights, the Manager ensures revenue goals are achieved through strong professional guest relationships, targeted marketing, and the effective leadership of the host team.
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