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Marketing Database Specialist - Four Winds Casino Resort

Job ID:

23908

Job Title:

Marketing Database Specialist

Company:

Four Winds Casino Resort

Location:

New Buffalo, Michigan 49117
United States

Date Posted:

Oct 09, 2017

Ending Date:

Dec 27, 2017

Type of Position:

Full Time

Category:

Marketing

Job Description

SUMMARY:
Responsible for assisting in the management of marketing databases.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:
• Performs data mining and queries of the database.
• Prepares data files for importing and/or exporting.
• Adjusts database settings as directed.
• Performs database integration and data manipulation of player databases(s).
• Ensures the database includes only active and mailable accounts by developing daily audits, developing and implementing data entry standards.
• Identifies and/or runs mailing lists (direct mail and email) as required from the database(s).
• Provides consistent database activity status reports.
• Assists in providing support and input into all marketing and operational projects related to database. 
• Identifies inactive guests in the club database.
• Maintains an effective database by periodically purging or cleaning up inactive or duplicate accounts.
The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this position.  They are not intended to be an exhaustive list of all duties, responsibilities, and skills required of personnel so classified.
 
Promotes the following within the department and among all employees:

• Creates an atmosphere of fun for all casino guests.
• Encourages mutual respect, dignity and integrity with all employees, by setting positive examples at all times.

Requirements

GAMING INDUSTRY EXPERIENCE IS PREFERRED

QUALIFICATION REQUIREMENTS:

  • To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  
  • The requirements listed below are representative of the knowledge, skill, and/or ability required. 
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE:

  • A combination of an Associate or Bachelor’s degree in Marketing and two years of Casino Database Marketing experience are preferred.

SPECIAL QUALIFICATIONS:

  • Must possess excellent communication, organizational and analytical skills. 
  • Knowledge of database marketing and reporting programs and systems required, including Access, and Excel and relational database systems. 
  • Must be numbers-oriented and computer literate, with database and software skills.

LANGUAGE SKILLS:

  • Ability to read, analyze, and interpret documents, such as policy and procedure manuals, maintenance instructions, and other related documents. 
  • Ability to respond to common inquiries from other employees or guests.

MATHEMATICAL SKILLS:

  •  Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.

REASONING ABILITY:

  • Ability to apply common sense reasoning to variety of situations.

PHYSICAL DEMANDS:

  • The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. 
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • While performing the duties of this job, the employee is regularly required to talk or hear. 
  • The employee is also regularly required to stand, walk, sit, and use hands to finger, handle, or feel objects, tools or controls. 
  • The employee is occasionally required to reach with hands and arms, and to sit, climb or balance, and stoop, kneel, crouch or crawl.  
  • Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

WORK ENVIRONMENT:

  • The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. 
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • The noise level in the work environment is usually moderate. 
  • A casino environment is typically smoky.
Additional Information

All applicants must be able to demonstrate their US work authorization during the employment verification process.

We offer a comprehensive benefits package that gives you even more reason to make Four Winds Casino a choice employer.
 
Employee Benefits & Programs
• 401(k) Plans
• Tuition Reimbursement
• Medical Plan
• Dental Plan
• Vision Plan
• Flexible Spending Accounts
• Long and Short Term Disability
• Employee Dining Room
• On-Site Health and Wellness Center
• Life Insurance
• EAP (Employee Assistance Program)
• Paid Time Off
• Uniforms Provided
• Recognition & Rewards
• Personal Development Opportunities

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Company Information

Please click on the Apply Now button to be directed to our Company Online Application which must be completed to be considered for this position.

Four Winds Casinos
Hartford | Dowagiac
New Buffalo, Michigan
Website: http://www.fourwindscasino.com
 
Four Winds Casinos are owned by the Pokagon Band of Potawatomi Indians and all properties are located in the state of Michigan.
 
Four Winds New Buffalo is located 75 miles east of Chicago. The 125,000 square foot casino contains over 3,000 slots, 70 table games, retail shops, 6 restaurants, including Hard Rock Café Four Winds, Copper Rock Steakhouse, The Buffet, Timbers and Grab 'N' Go. Guests can enjoy  cocktails in the restaurants and the Martini Bar and Sports Bar. The facility also offers a child care facility and arcade (Kids Quest), a hotel with 415 rooms, suites and celebrity suites, as well as a full service events center.
 
Four Winds Hartford features 560 slot machines and nine table games, including blackjack and roulette. Guests can dine at the Timbers Fast Food Deli, featuring a 74 seat restaurant and an attached 15 seat bar.
 
Four Winds Dowagiac features over 300 slot machines and five table games, including blackjack and Mississippi Stud. Four Winds Dowagiac offers the Timbers Fast Food & Deli, featuring a 30 seat restaurant and an attached 15 seat bar.

Four Winds' philosophy is to create an environment that encourages and rewards team effort and to develop a culture that is goal-oriented, success driven, and consistently fair to employees, guests, and community members. We're an Equal Opportunity Employer that strives to give the right people unparalleled opportunities for employment.
 
Friendliness at Four Winds sets us apart from the rest. Our employees provide a level of service and respect that exceeds anything a Midwest gamer has ever received or imagined. We ask our employees to pay attention to every detail:
• Appreciate the Guest
• Consistently Deliver Quality
• Exceed Expectations
• Strive to Build Loyalty
 
We listen to our customers, and in turn we listen to and reward our employees. At Four Winds, we maintain our values of:
• Teamwork
• Respect
• Integrity
• Fun

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